How Carlos Alberto de Oliveira Andrade Took Automobile Dealership and Manufacturing Company CAOA To New Heights

In 1979, Carlos Alberto de Oliveira Andrade founded CAOA which is currently the largest car dealership company in Brazil. He is a doctor, who came across a bankrupt car dealership and took the responsibility to revive the company. It took him just 6 years to make CAOA the largest importer of Ford cars in South America.

After Brazil raised the ban on import of foreign vehicles in ’92, CAOA managed to secure a deal with Renault cars and became the only dealership in the country to do so. The late 90’s were the most historic days of CAOA as they confirmed back to back partnership with Subaru and Hyundai cars in 1998 and 1999 respectively. The sales of Subaru tripled within a year and Hyundai cars became the largest number of imported cars in the country, especially the Tucson Model.

They have been steadily growing ever since and approximately a decade after securing deals with Subaru and Hyundai, in 2006, they became the largest importer and seller of cars of the mentioned brands in Brazil. Carlos Alberto de Oliveira Andrade magnificently took the country from scratches to an automobile market leader. He had a long time wish to construct a car manufacturing plant and so he delved into the car manufacturing business along with the existing dealership segment.

Finally, in 2007, CAOA inaugurated the first car manufacturing plant in collaboration with Hyundai. The plant is called the Hyundai CAOA Automobile Plant which is a whopping $600 million company situated in the Annapolis district of Goias. The dream of Carlos Alberto de Oliveira Andrade was finally fulfilled and soon after he was the recipient of the “Entrepreneur of the Year In Industry” award presented by the IstoE Dinheiro Magazine. The company has been receiving various awards and accolades in the last few years.

Another major achievement of Carlos Alberto de Oliveira Andrade includes the award for the “Best Distributor of the Year” presented by Hyundai itself. It is the first time a non-European country received this prestigious award. Carlos Alberto de Oliveira Andrade is known for his amazing business acumen and implementation of unique business strategies which is the absolute reason for CAOA’s success in Brazil.

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